Did you ever notice all those cheerful young college kids
working at Starbucks? As a middle-aged – O.K., late middle-aged – guy, I certainly noticed them. And I longed to
become one of them. So I did.
Call it, as my wife Kim did, my mid-life crisis. Following a
career teaching high school, my work as a freelance writer had taken me away
from kids and plopped me in front of my computer, hour after hour. Drinking
Starbucks coffee. Maybe, I thought, some of the youthful energy I enjoy at Starbucks
would rub off on me. Maybe it would combine with the extra caffeine I’d be
exposed to. Maybe I could become 23 years old again.
Kim confessed to me later that she encouraged me to apply at
Starbucks because she knew I was “kitchen challenged” and for some unknown
reason wanted me to become kitchen functional. Food preparation, like opening
clasps on my wife’s bracelets, always made me feel clumsy. As long as I was
going to drop 40 years, I might as well shed a few insecurities at the same
time.
Rob, the manager of the busy Gainesville store where I
applied, let me know that I did not fit the profile of the typical young and
inexperienced applicant. I asked about Starbucks’ commitment to “embrace
diversity” as one of its Guiding Principles. “How, exactly, do you do this?”
“You,” he answered, looking at my gray beard. I was pleased,
as a white male, finally to be in a minority.
Tasting
Rob gave me a 200 page training manual and started me on a
series of tastings of Starbucks coffees. For my first I wrote, “Tastes like
coffee.” I paused. “Good coffee.”
After the second tasting, I wrote, “A lot like the first
one.”
Having mastered coffee tastings, I next turned to the cash
register, a skill not emphasized when I majored in English in college. Forty different
beverages, each with a distinct abbreviation, with an assortment of sizes,
milks, added syrups and custom treatments - which means about 500,000 different
creations, each with its combination of buttons on the various screens, plus
buttons for pastries, credit cards, discounts, etc. To add to the fun, many of
the terms are in Italian. And every month or so the company moves the buttons
around on the screen as a way to prevent over-confidence.
So I’m working away at the register. The line of Starbucks
regulars, many of them students tanking up on caffeine for exams, is growing,
but they all appear to be in a good mood, possibly because they know their next
fix is imminent. I’m trying to find all the right buttons, make the right
change, and exchange small talk with each customer. I find myself saying “I’m
new” a lot, and wondering how long I’ll be able to use that line. My partners
have quietly stepped in to call the drink orders back to the barista who will
make them. Later, when business slows considerably, I practice calling back the
drinks and working the register. Both at the same time!
Just when I’m starting to get in a groove, I feel myself
losing contact with the floor. Earthquake? Seizure? No, one of my partners has
decided it’s time to mop the floor beneath the rubber mat on which I’m
standing, and it is slowly sliding out from under me. At the same time, another
partner, an attractive woman in her 20’s, is crawling around between my legs
raking $20 bills from under my register into her till. I think this moment
falls somewhere between hazing and sexual harassment.
I had one glitch when, after ringing up two simple gift
cards for $10 and being handed a $20 bill, I read on the screen (and the
customer on his) that he was owed $14,600 in change. I have no idea what button
I touched. After the manager came over and straightened things out, the next
customer, who had witnessed the whole thing, approached with a smile and said,
“I want whatever she ordered.”
Passing the Bar
I was already pretty good at making black coffee at home, so
how much more difficult could it be to make a double tall nonfat 140 degree
upside down Caramel Macchiato?
Lots. The customers at our Starbucks are not considerate
enough to come in one at a time, so I often find several marked cups - the most
I counted was fifteen - lined up on the bar, each begging to be filled. Now. I
watched one veteran buzz through a line of drinks, starting some while
finishing others, rinsing and refilling the milk pitchers and cleaning the steaming
wands at the same time. Meanwhile, he was speaking with the customers,
delivering drinks to customers by name, and rotating the tires on his car in
the parking lot. I’m exaggerating a little here, but not much.
Suffice it to say that the first day I worked the bar I
found a thick stack of “recovery coupons” - good for a free drink when we had
messed up a drink or were too slow in making it - placed where I could reach
them easily.
Certifiable
On my ninth day, a Monday, I sat down with Rob for my
“Certification” – an hour-long final exam on the material covered in my
training. I flunked. Well, not exactly flunked, but I received an “Incomplete.”
Rob postponed my test at the espresso bar until the demands there had slackened
and my clogging up the flow of beverages would not be so noticeable.
Rob’s wisdom in withholding my certification became evident
a few days later when I created a new drink, one that I dubbed the
“Moppuccino.” I was pulling a whipped cream canister out of the refrigerator,
and apparently a piece of the spout reached up and grabbed the shelf just above
it. Four gallons of Frappuccino mix tumbled to the floor in slow motion,
followed by whatever else had been so carefully prepared in advance of the rush
of customers who had materialized in front of the cash register. Everything
stopped – for about two long seconds. Then we all scrambled – for sanitized
rags, the mop, and the pitchers whose lids had not opened.
I quickly volunteered to clean out the refrigerator – the
brown tsunami had splashed all over the interior. I figured this was a dirty
job that was a fitting punishment. I also figured that I could avoid looking
anyone in the eye. I waited for someone to say, “This happens all the time,”
but nobody said that.
I spent the rest of my shift at the cash register, where
there was nothing much for me to spill except the cash. Five minutes before I
left I was assigned to wash the dishes, which I did without incident except for
the time when I unscrewed the top of a whipped cream canister without first
squeezing out the pressurized air. Droplets of whipped cream sprayed out in
about a five foot radius. I caught half of the spray, and the customer writing
on his laptop at the bar hardly noticed what happened to his keyboard.
Nobody ever spoke to me about my spill, but one partner
asked me if I knew the name of the captain of the Exxon Valdiz. Weeks later,
hardened droplets of Moppuccino still clung to my shoes.
All too soon it was time to complete my certification exam.
My task was simple: make three basic drinks perfectly in three minutes. Rob
stood next to me with a timer.
I immediately noticed that someone (not me – I swear!) had
neglected to wipe off the steaming wands, so I had to lose a few seconds in
doing that. Then I could not find the whole milk pitcher among the soy,
non-fat, organic, eggnog, and whatever else was there. When I found it, there
was no thermometer to check the temperature of the milk. The whipped cream
canisters on the counter were empty, and I had to dig into the back of the
refrigerator to find one – carefully because Moppuccion was not one of my
assigned drinks. I finished the mocha, applying the whipped cream with a
flourish – too much of a flourish, apparently, for when I jammed on the top,
whipped cream squirted out of the drink hole oozed down the sides of the cup.
Then I quickly finished my latte. Rob called “time” after four minutes and
forty-five seconds. And I had not yet begun the cappuccino. Rob weighed my
latte and found it too light for Starbucks standards.
Another grade of Incomplete.
My subsequent training consisted of working at the espresso
bar when the manager thought we would have no customers. If one came in, I was
offered my ten-minute break, when I would sit on the customer side of the bar
to hear the drinks being called. I would picture myself making each one quickly
and perfectly - the right ingredients in the right amounts and the right order
- conversing intimately with each customer as I handed off the drinks. It’s
easy when you don’t actually have to make the drinks.
I’ve become aware of another reason Rob had hired me. Yes,
as the gray barista I add to the store’s diversity. But also, like the juggler
who drops one on purpose, I remind customers how difficult the job is.
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